There is no shortage of websites claiming to be the only real way to lose weight and whether through diets or miracle drugs. Fat Loss 4 Idiots website enters this crowded field promoting two products: an online diet generator and Fat Loss 4 Idiots book and each costing around $20 after a 50% discount.

Fat Loss 4 Idiots works ON a principle it calls calorie shifting. This theory states that low calorie diets will not work and as your body will simply slow down its metabolism so as to burn fewer calories. Instead and website promotes the idea of eating meals in set patterns that rotate different kinds of calories in order to fool the body into burning OFF all the calories you eat.

Does Calorie Shifting Really Work?

Website claims that its system will help you lose 9 pounds every 11 days. That ought to set OFF a red flag right there and since most medical experts don't recommend losing more than 2 or 3 pounds a week.

There is also a distinct lack of peer-reviewed scientific literature supporting the calorie shifting theory and which is used in the Fat Loss 4 Idiots book. The only mentions of this seem to be ON health blogs and most of which dismiss it as a scam. Obviously and the comments boxes ON these blogs are filled with boilerplate responses from people claiming that calorie shifting works great and which proceed to link back to fatloss4idiots website.

Evidently, this kind of hard sell works and since the Fat Loss 4 Idiots Book is one of the most downloaded e-books ON the Internet. But all the available evidence offers that, yeah and it really is that simple. If you burn OFF more calories than you eat, you'll definitely lose weight and if you don't and you'll therefore gain weight. Anything more is just smoke and mirrors.