This year's Apple â??Rock and Rollâ? conference welcomed the return of CEO Steve Jobs. Rumors had been swirling for weeks prior to the event regarding the next Apple innovations. While the largest announcements to come out of the keynote addressâ??a camera on the iPod nano and a new version of iTunesâ??one announcement that has made Apple fans especially excited is the addition of Genius for the Apps store. We'll discuss the hidden potential in this new Genius...

Transparency walks the divide between honesty and an unapologetic attitude in the search for the truth. Honesty can be salt in the wound or it can be a weight off your shoulders. Accepting both as reality is paramount to the transparency trend.

In our dog-eat-dog world, the laws of survival are pushing us to adapt or die. How is media adapting? Well, they are either maximizing their staff, finding new avenues to deliver their message (primarily online), or slashing their headcount. Some organizations are doing one, two or even all three of these strategies to stay afloat.

Twitter has struggled for a long time to find a profitable business model. The wait is finally over and the microblogging site has turned a profit. Twitter will make search deals with Google and Microsoft's Bing for $25...

In 2008, the Yankees led the baseball world with a payroll of $209 million and 11 teams had a payroll of $100 million or more. The World Series Champion Philadelphia Phillies were #13 of 30 teams on the list and they defeated the Tampa Bay Rays who were next to last in payroll at $44 million. While you can certainly try to spend your way to success, that doesn't always work. It is more important than ever to get maximum impact from every dollar you spend. Sports teams are trying to do more with